20 Dec, 2020
Dutch
120 000 (to date)
AllemaalBeestjes is a website intended for animals. Obviously, they cannot read, but by educating the owner we know that they are better off. Before doorgelicht was focussed on technology and electronics, it also contained several cat- and dog-related articles. These were gaining traction to the point where we received daily questions from cat- or dog-owners.
Because animals are living creatures with emotions who need good care, we knew that we needed some extra experts in this field. Once the recruitment process was completed the AllemaalBeestjes team was ready to start writing. Every animal is different, so it is important that our writers have an affinity with our furry (or not so furry) friends. As soon as this person is found we will grow the website until we’ve covered all possible pets. Besides product comparisons, we also write about health, education, and more fun topic like picking a name for your newest friend.
The values held by Smart Young Media are transferred into our websites and their content. By conducting research, comparing several stores and brands, and sharing sources and information, we hope to communicate these values. Honesty, transparency and integrity are key to our way of working.